terça-feira, 31 de março de 2009
segunda-feira, 30 de março de 2009
conficker
bom, se vc é um usuário de PC e sua máquina perambula entre o mundo dos vivos e dos mortos ( fazendo parte daquela massa cinzenta de pcs zumbis ao redor do mundo ), vc terá sérios problemas à partir do dia primeiro de abril. isso porque um worm bem badass em sua versão mais cabulosa, estará a solta nesse dia. o CONFICKER estará liberado para receber as infos de sua missão na zombienet. spamcalipse.
veja a reportagem, com texto sempre bom no gizmodo.
veja a reportagem, com texto sempre bom no gizmodo.
sexta-feira, 27 de março de 2009
new normal
sei lá, eu jogo muita informação descartável nessa páginas por aqui. de vez em quando alguns textos e imagens mais profundos aparecem, e eles são reflexões importantes sobre o zeitgeist. tento colocar apenas o relevante, algo que no conjunto construa um panorama. esse post especificamente é colado do blog pessoal no honeyee do john c. clay.
John C Jay is Executive Creative Director and partner of Wieden+Kennedy which was recently named "Global Agency of the Year". He opened the W+K Tokyo office and lived in Japan for 6 years. W+K Tokyo helped to launch the Uniqlo brand in Tokyo in 1999. Jay also founded W+K Tokyo Lab, the independent DVD music label. He has also opened W+K Shanghai and W+K New Delhi.
entender o mood do consumidor e classe média japonesa é entender o norte do mercado:
I like this simple order that is seen on Tokyo street corners. It simply says, "stop" to all of us who are rushing to cross the street.
Former New Yorkers like me are constantly crossing against the traffic lights in our rush to get somewhere but when I work in Tokyo, this simple sign is a reminder to follow the customs and rules of this society. It is a simple request to honor the ways of local culture.
Tokyo's business and creativity is battered by the global crisis, but the streets themselves may disguise the pain that has been afflicted upon the middle-class. After all, it looks like everyone is still shopping. This is a culture that hides its problems in ingenious ways.
What is equivalent to what in America is called the "New Normal" in Japan?
Young Japanese consumers have turned their attention to local brands, not because of price but for the uniqueness that they offer.
Designers from the high-end and manufacturers known more for value are entering arranged marriages outside of their social standing.
Comme de Garcon's highly successful collaboration with H&M created new awareness for the retailer because Rei Kawakubo is not your "normal" glamour brand designer.
This past week's announcement of Jil Sander's new partnership with Uniqlo had both the designer and Tadashi Yanai beaming.
"I bet you are surprised to see me here." said Jil Sander.
Well, yes...and no.
The new world order means that collaborations are the new order where unlikely marriages will equal survival or growth. Perhaps, in the land where double branding has such a rich commercial history, Japan will show us how this strategy can offer more than an occasional exclusive product or PR stunt. What is interesting about the Jil Sander and Uniqlo partnership is that both pride themselves on quality within their respective price category. Some of the early newsmaking collaborations often lacked in quality and a contemporary expression of " value " which will be important in today's culture of New Normal.
"Mass" no longer means less in quality or originality.
John C Jay is Executive Creative Director and partner of Wieden+Kennedy which was recently named "Global Agency of the Year". He opened the W+K Tokyo office and lived in Japan for 6 years. W+K Tokyo helped to launch the Uniqlo brand in Tokyo in 1999. Jay also founded W+K Tokyo Lab, the independent DVD music label. He has also opened W+K Shanghai and W+K New Delhi.
entender o mood do consumidor e classe média japonesa é entender o norte do mercado:
I like this simple order that is seen on Tokyo street corners. It simply says, "stop" to all of us who are rushing to cross the street.
Former New Yorkers like me are constantly crossing against the traffic lights in our rush to get somewhere but when I work in Tokyo, this simple sign is a reminder to follow the customs and rules of this society. It is a simple request to honor the ways of local culture.
Tokyo's business and creativity is battered by the global crisis, but the streets themselves may disguise the pain that has been afflicted upon the middle-class. After all, it looks like everyone is still shopping. This is a culture that hides its problems in ingenious ways.
What is equivalent to what in America is called the "New Normal" in Japan?
Young Japanese consumers have turned their attention to local brands, not because of price but for the uniqueness that they offer.
Designers from the high-end and manufacturers known more for value are entering arranged marriages outside of their social standing.
Comme de Garcon's highly successful collaboration with H&M created new awareness for the retailer because Rei Kawakubo is not your "normal" glamour brand designer.
This past week's announcement of Jil Sander's new partnership with Uniqlo had both the designer and Tadashi Yanai beaming.
"I bet you are surprised to see me here." said Jil Sander.
Well, yes...and no.
The new world order means that collaborations are the new order where unlikely marriages will equal survival or growth. Perhaps, in the land where double branding has such a rich commercial history, Japan will show us how this strategy can offer more than an occasional exclusive product or PR stunt. What is interesting about the Jil Sander and Uniqlo partnership is that both pride themselves on quality within their respective price category. Some of the early newsmaking collaborations often lacked in quality and a contemporary expression of " value " which will be important in today's culture of New Normal.
"Mass" no longer means less in quality or originality.
quinta-feira, 26 de março de 2009
net disaster
f-cell
chegou a hora de parar de pensar que garagens com veículos elétricos são cheias de coisas feias como os prius...
wow!
F-Cell roadster by mercedes-benz, 25 km/h, 350 km de autonomia, drive by wire, 1,2kw free fuel cell system... rodas como de 1886... cara de mclaren... fibra de carbono... couro costurado a mão... assoalho de madeira... que mais?
where the wild things are
spike jonze
assitir essas coisas dão uma renovada no espírito.
é de uma história infantil de 40 anos atrás de maurice sendak.
ps1. trilha do arcade fire
ps2. tem um tal de tom hanks como produtor, vozes de mark rufallo e forest whitaker entre outros...
quarta-feira, 25 de março de 2009
terça-feira, 24 de março de 2009
nos anos 50 vc podia...
segunda-feira, 23 de março de 2009
sexta-feira, 20 de março de 2009
resurrection of agassi's kick
cara, essa é F***!!!
escolha a alternativa:
o simpático turista assinalado com a seta é:
a) um simpático turista
ou
b) um segurança de ronald reagan, disfarçado de turista controlando o possível agente da KGB disfarçado de criança
ou ainda
c) o vladimir putin ( na época, 100% KGB ) disfarçado de turista, com uma câmera lançadora de projéteis envenenados!!!
( ok, os projeteis fui eu que inventei, mas é o cara mesmo! )
ronald reagan numa visita a moscow
amei! fez meu final de semana mais feliz. a guerra fria era realmente muito divertida...
sonhar é de graça
esse home theater não vende na fast shop!
B&O 104' plasma!
não coloquei o video aqui, mas há uma demo de como funciona o pedestal dessa tv, e juro: vc vai jogar a tv de sua casa pela janela depois disso.
( um sistema hidráulico/elétrico, sei lá, suspende a tv e revela um painel frontal... coisa fina. e esse controle beo system ? )
ps. bagatela de U$136K ( só a tv malandrinho... )
super falcon
quinta-feira, 19 de março de 2009
B&R going khaki...
quarta-feira, 18 de março de 2009
já escolhi meu presente de aniversário
terça-feira, 17 de março de 2009
o timer da sauna quebrou
desliguem essa joça! ( é assim que escreve isso? )
chega desse senegal paulistano...
chega desse senegal paulistano...
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